Detroit Photo Bar, a photo booth rental company, came to Dynamo looking for solutions to gain a return on their ad spend when promoting booth reservations. Dynamo suggested testing Facebook ads because of their ability to target niche users and offer analytical insights on ad performance. We built out a Facebook campaign that targeted users preparing for weddings because these users would be more likely to reserve a photo booth.
16% Conversion Rate (Users Requestion Info.)
6% Booked Reservations
5:1 ration on ROI